Getting into the Details of BP Design Today
I've been thinking a lot about bp design lately because it's one of those things you see every day without really noticing the work behind it. Whether you're stopping for gas or just passing a station on the highway, that bright green and yellow sunburst is hard to miss. But there's a lot more to it than just picking some catchy colors and calling it a day. Design at this scale is about psychology, strategy, and honestly, a bit of a gamble on how the public perceives a massive energy company. ...